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AI Moneyball

Bundles of gray and orange network cables run into rows of ports on rack-mounted switches, beside a glass-walled office corridor. — Photograph: AI-generated

Salesforce's Koa Decisions Routes Requests in 26 Milliseconds. An LLM Takes 1.4 Seconds.

Salesforce built it on Google's open-weight Gemma, and new categories need no retraining.

November 11, 2026 · 2 min read

CRMGOOGL

Executives in dark suits sit along both sides of a long boardroom table high above a city at dusk.

Salesforce Agrees to Buy Cresta, Whose Voice Agents Resolve Customer Calls End to End

Salesforce will pair Cresta's voice agents with its CRM. The deal awaits regulators.

November 11, 2026 · 2 min read

CRM

Four people in suits talk at the window of a boardroom high above a city at dusk, beside a long table set with notepads and water glasses.

Mondelez Wires Agentic AI Into Its Order-to-Cash Process With Accenture

The two will judge it on outcomes: faster collections, stronger working capital and lower costs.

November 11, 2026 · 2 min read

MDLZACN

A leather-bound ledger with a brass pen lies on a dark marble desk in a dim, wood-paneled office.

Intuit Lets AI Agents Close the Books Inside QuickBooks, but Nothing Posts Without Review

Agentic Books Close follows each firm's own procedures; it's free in pilot, then a paid add-on.

November 11, 2026 · 2 min read

INTU

A man in a suit stands at the floor-to-ceiling window of a dim corner office, looking out over a city at dusk, beside a desk with a lamp and a monitor.

HubSpot Says AI Is Changing How Customers Buy. It Guided Growth Down to 12%.

Agents now reach 20% of Pro+ customers, up 11 points. Severance will cost up to $70 million.

November 11, 2026 · 3 min read

HUBS

A pair of headphones with a microphone rests on a closed laptop on a dark marble table in an empty office.

Freshworks' AI Agent Studio Added $2.5 Million in New ARR. Its CX Business Grew 4%.

Freddy AI Agent deflects half of inquiries on average. Freshworks passed $1 billion in ARR.

November 11, 2026 · 2 min read

FRSH

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